Mompreneur's 'jugaad' turns grapes into gold: Story of earning Rs 16,000 per hour

Briza, like many mothers, yearned to stay home with her children. However, the traditional path meant sacrificing her income.

Edited By: Mayank Kasyap

Last Updated : 14 April 2024, 02:26 PM IST

Flickr/HansSplinter

New Delhi: Many mothers grapple with the decision to leave the workforce after childbirth. Balancing child care with a career can feel impossible. But one mom, Briza Yezel, has defied the odds, crafting a lucrative business right from her home – and it all revolves around grapes!

Turning stay-at-home mom into Mompreneur

Briza, like many mothers, yearned to stay home with her children. However, the traditional path meant sacrificing her income. Determined to find a solution, Briza embarked on an entrepreneurial journey, discovering a unique way to earn a substantial income while remaining at home.

The "Jugaad" solution: Grapes to gourmet treats

Briza's secret weapon? Delectable homemade candy crafted from – you guessed it – grapes! Her ingenious "jugaad" (Hindi for clever solution) involves transforming ordinary grapes into gourmet delights.

Recipe for success: Simple steps, big profits

Here's a glimpse into Briza's recipe for success:

Preparation is Key: Freshly washed grapes are skewered onto cocktail sticks.
Sweet Transformation: Sugar, corn syrup, and a touch of red food coloring are combined in a pot, creating a sweet, vibrant base.
A Flavorful Twist: The grape skewers take a dip in the simmering syrup, followed by a sprinkle of the Mexican spice Tajin, adding a surprising flavor kick.
Packaging Perfection: Dressed in their sweet and spicy coats, the grapes are presented in charming individual packets, often accompanied by additional candies.

Sweet rewards: Selling out from home

Briza's creations are a hit! She sells a single packet – containing just 10 grapes – for a staggering Rs 844. This translates to a profit of Rs 8,442 from a single bunch of grapes, purchased for a mere Rs 158! Doubling her production effort, Briza whips up two bunches (enough for 20 packets) in one sitting, bringing her total earnings to a jaw-dropping Rs 16,884 per hour!

Convenience is key: Customers flock to Briza's doorstep

Briza has mastered the art of customer convenience. Most of her clientele place orders for home delivery, eliminating delivery costs for her. Additionally, the candies can be frozen, allowing Briza to prepare batches in advance, saving her precious time.

Briza's story is an inspiration to mothers everywhere. It showcases the boundless potential of creativity and resourcefulness in building a successful business, all from the comfort of home.

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Mompreneur's 'jugaad' turns grapes into gold: Story of earning Rs 16,000 per hour