A Nellore cow named Viatina-19 FIV Mara Imoveis has set a new record by fetching an astounding price of $4.8 million (approximately Rs 40 crore) at an auction in Brazil. This remarkable sale has captured the attention of both livestock enthusiasts and the general public, highlighting the immense value placed on superior genetic qualities in the cattle breeding sector.The Nellore breed, distinguished by its bright white coat and distinctive hump over the shoulders, traces its origins back to India but has become a cornerstone breed in Brazil. The auction, which took place in Arandu, Sao Paulo, Brazil, underscores the breeds significance and popularity in the countrys livestock industry.Origin of Nellore cow breedScientifically known as Bos indicus, the Nellore breed is descended from the Indian Ongole cattle renowned for their robustness and adaptability. The introduction of the first pair of Ongole cattle to Brazil in 1868 marked the beginning of the breeds journey in the country. Subsequent imports and breeding efforts, including strategic selections and genetic enhancements, have solidified the Nellore breeds position as a prized asset among livestock farmers.What is the specialty of Nellore cowThe resilience of Nellore cattle to hot climates, including their efficient metabolism and resistance to parasitic infections, makes them highly sought after in the industry. Viatina-19 FIV Mara Imoveis, in particular, represents the epitome of these desirable traits, having been selectively bred to enhance its genetic advantages. Beyond her individual value, the sale of Viatina-19 FIV Mara Imoveis also highlights the broader impact of her genetic material. Offspring produced from her embryos and sperm inherit her superior characteristics, contributing to the ongoing enhancement of the Nellore breed.The unprecedented price fetched by Viatina-19 FIV Mara Imoveis reverberates across the international livestock market, reaffirming the breeds prestige and desirability on a global scale. With Nelore cows already constituting 80% of Brazils total cattle population, their significance in the countrys agriculture sector is undeniable. Their ability to thrive on diverse diets and adapt to various climates makes them a practical choice for livestock farmers across Brazils diverse landscapes.