On Wednesday, the social media behemoth Meta, which owns Facebook, Instagram, and WhatsApp announced the launch of its verified service in India, which costs Rs 699 a month for mobile apps.In addition, Meta intends to launch verified services online in the upcoming months for a monthly subscription fee of Rs 599.The company said in a statement, “Meta Verified is available for direct purchase on Instagram or Facebook in India starting today. People can purchase a monthly subscription for Rs 699 on iOS and Android. In the coming months, well also introduce a web purchase option for Rs 599 a month.”For the subscription of the verified account, a user on Facebook and Instagram needs to get it verified through their government ID proof. After getting it verified, the users will be provided with impersonation protections and account support. Applicant must be 18 years old to use the service.“Were expanding our test of Meta Verified to India after seeing good results from our early testing in several countries globally. Well also continue honouring verified badges that were granted previously based on existing criteria,” Meta said.The company further added, “We want to make it easier for creators to establish a presence so they can focus on building their communities on Instagram or Facebook. As we continue to expand and evolve Meta Verified globally, there will also be no changes to accounts that were previously verified.”Twitter was the first company to start charging a monthly fee for a verified account on social media. For a monthly price of Rs 650 on the web and Rs 900 on mobile devices, the firm launched the Twitter Blue subscription service at the beginning of this year.
