Instagram AI Chatbots: Upcoming innovation could revolutionise social media

Instagram AI Chatbots: In the ever-evolving world of social media, Instagram is on the brink of a groundbreaking development that could redefine the way we connect online.

The platform is reportedly in the early stages of creating a feature that will empower users to design and customise their AI-driven chatbots, potentially heralding a new era in social interaction.

Personalised AI Chatbots: Glimpse of Future

While this feature is still in development and not officially confirmed, it offers a tantalizing glimpse of what could be in store.

According to a TechCrunch report, Instagram is working on a feature that will grant users the ability to tailor the gender, age, ethnicity, personality, and interests of their AI chatbots.

These customised chatbots can function as personal companions, offering guidance, assistance, or even serving as sounding boards for ideas.

Users can go a step further by naming their chatbots, assigning avatars, and engaging in conversations through a chat window.

For instance, imagine creating a fashion-savvy chatbot to seek outfit advice for an upcoming event or a life-coach chatbot to assist with goal setting and overcoming challenges.

This concept holds immense potential in enriching user experiences on the platform.

Instagram AI Chatbots: Shift in Engagement, Moderation

While Instagram hasn't officially announced the launch of this feature, the potential implications are substantial. User-created AI chatbots could significantly boost engagement, enticing users to spend more time on the platform.

Additionally, these AI chatbots could potentially alleviate the workload of human moderators.

AI chatbots can keep users actively engaged with Instagram and perform certain tasks currently handled by human moderators, such as addressing user queries or filtering out spam and offensive content.

This not only enhances the user experience but also contributes to a more vibrant and positive online community.

Meta's Meta AI: Insight into Future

This move by Instagram is not isolated; it's part of a larger trend in the social media realm. In September, Meta, Instagram's parent company, unveiled its AI assistant known as Meta AI during its Connect launch event.

This AI assistant was slated to integrate with WhatsApp, Messenger, Instagram, Facebook, and soon, with the Ray-Ban Meta smart glasses and Quest 3.

"Meta AI is a new assistant you can interact with like a person, available on WhatsApp, Messenger, Instagram, and coming soon to Ray-Ban Meta smart glasses and Quest 3. It’s powered by a custom model that leverages technology from Llama 2 and our latest large language model (LLM) research. In text-based chats, Meta AI has access to real-time information through our search partnership with Bing and offers a tool for image generation," Meta explained in a blog post.

The company introduced 28 AI chatbots with diverse personalities and background stories, each with profiles on Instagram and Facebook.

This innovation is set to usher in a new era of social interaction, further blurring the lines between human and AI communication.

While the official launch of user-created AI chatbots on Instagram remains uncertain, it's undeniably an exciting prospect that could reshape the future of social media, providing users with personalised and interactive experiences.