Crackdown on Deepfakes: In a bid to curb the rising threat of deepfake videos, Union Minister for Communications, Electronics, and IT, Ashwini Vaishnaw, announced on Saturday that notices have been dispatched to major social media platforms.The directives mandate these platforms to proactively identify and remove deepfake content, with a stern warning that the Safe Harbour Clause wont apply if adequate steps are not taken.Minister Vaishnaws Address to the MediaSpeaking at a media interaction, Minister Vaishnaw acknowledged the severity of the deepfake challenge, asserting that the government had recently served notices to prominent social media platforms. The objective is to compel these platforms to intensify efforts in identifying and eliminating deepfake content from their networks. Minister Vaishnaw emphasised the necessity for more aggressive measures in this regard.Safe Harbour Clause ScrutinisedDrawing attention to the Safe Harbour Clause traditionally enjoyed by social media platforms, Minister Vaishnaw made it clear that this legal protection would be forfeited if the platforms failed to take sufficient actions against the proliferation of deepfake content. The governments stance underscores the urgency of tackling the misuse of technology.The Deepfake Incident: A Catalyst for ActionThe move comes in the wake of a deepfake video scandal involving actress Rashmika Mandanna. A manipulated video, initially portraying the actress, caused a stir on social media. The video, later identified as featuring British actress Zara Patel, triggered concerns about digital safety and the misuse of advanced technology.Actress Zara Patels ResponseReacting strongly to the deepfake video, Zara Patel expressed deep concern about the potential harm caused by the misuse of technology. She highlighted the collective vulnerability faced by individuals in the digital age. The incident prompted a swift response from law enforcement agencies.Delhi Police InvestigatesFollowing the viral deepfake incident, the Delhi Police registered an FIR and initiated an investigation. The police are actively conducting a technical analysis to identify those responsible for creating and circulating the deepfake video. The ongoing probe involves collaboration with social media platforms for crucial details.Ensuring Accountability: No Arrests YetWhile the technical analysis is underway, no arrests or detentions have been made in connection with the case. The focus remains on holding individuals accountable for the creation and dissemination of deepfake content. The governments uncompromising stance signals a pivotal moment in addressing the growing threat of deceptive digital manipulation.(With ANI Inputs)