To enter retail distribution segment, Swiggy now acquires LYNK Logistics 

Swiggy is all set to acquire LYNK Logistics, a retail distributed company in the fast-moving consumer goods (FMCG) space, in order to enter into the retail business-to-business (B2B) segment.

Chennai-based LYNK, founded in 2015, works with FMCG brands as an authorised distributor to retail stores. Also, the firm has a network of more than 1,00,000 retail stores across eight cities in India.

According to media reports, Ramco Cements and Ramco Industries sold their entire stakes in LYNK for an undisclosed amount to Bundl Technologies, which also operates under Swiggy.

After the acquisition, LYNK is expected to operate as an independent company which will be led by co-founder and Chief Executive Shekhar Bhende.

Further, Swiggy has a business-to-customer (B2C) segment called Swiggy Instamart, which provides grocery delivery services, so it is easy for consumers to get the grocery at home, whenever they order it.

Meanwhile, its rival Zomato has a B2B arm called Hyperpure, which supplies ingredients and kitchen products to hotels and restaurants.

Taking notes from its profits, Swiggy said its food delivery business achieved profitability in March, less than nine years since its inception. Last year, it acquired the dining-out and restaurant tech platform Dineout to enter the reservations and dine-out discounts market.