The Government of India has made an effort to recognize the work of the younger crown of the country. In particular, they are looking towards honoring those individuals who have shown their creative skills to excel in an online presence. The Indian Governments offical annoucement:Exciting News! The Government of India is proud to announce The First Ever- National CREATORS Award!We are celebrating your impact across 20+ award categories! Be center stage, amplify your voice, and get a chance to be awarded for your incredible work!Your impact deserves… pic.twitter.com/1TYv0Tp4gm— MyGovIndia (@mygovindia) February 10, 2024Overview of the awardsAccording to official sources, the government is scheduled to present the National Creators Awards on Friday to honor contemporary artists and influencers. The first-ever awards of their kind, which will be granted in almost 20 categories, are claimed to be aimed at Gen Z, a term used to describe the younger generation that is addicted to the internet and social media.What are some award categoriessocial media influencers from platforms like YouTube and Instagram will also be in the run for prizes. They went on to say that one of the categories would be for people who had contributed to the nations soft power and cultural exports abroad.Additional possible categories are green champions, swachhta ambassadors, agro creators, and tech creators They claimed that the prizes would function similarly to the national film awards, which honor motion pictures across many genres and languages.The government recognizing the younger crowd will help them to feel empowered and heard. These awards look like a promising initiative that will influence more Indian people to come on media platforms and create content.
