Lately many small ventures have been facing the music in the sense of losing it to big ticket movies at the silver screens. A recent example is R Balkis recently released sports drama Ghoomer.Ghoomer, starring Abhishek Bachchan and Saiyami Kher, got fewer shows at theatres due to Gadar 2 and OMG 2.Gadar 2 main lead stars Sakina and Tara Singh celebrate the success of the film in Dubai. pic.twitter.com/CbDRLKqqe1— Komal Nahta (@KomalNahta) August 19, 2023 There is a switch in preferences of audience for the movies past the pandemic. Small-budget movies have taken a toll as audience is seen either heading out for big movies or they are sticking to the OTT. Specially now after the mammoth success of films like Pathaan, the cluster of massive big screen features have made themselves a niche by fulling in seats. This leading to small films or comparably lesser hyped films to face the consequence of getting lesser screens in comparison to the bigger sharks in this ocean of entertainment. Case in point or the recent victim is Abhishekh Bachchan and R Balkis recent theatrical release Ghoomer.Struggling to find shows all over amid the clash of OMG2 and Gadar 2, is Ghoomer featuring Saiyami Kher as an amputee and Abhishekh Bachchan as a whimsical cricket coach.Earlier Telegu star Bellamkonda Srinivass Hindi remake Chatrapathi faced the same fate and crashed at box office due to the clash with The Kerela Story. Another example is Rajkumar Raos Bheed losing audience in front of Mrs Chatterjee vs Norway.Trade expert Atul Mohan highlights the uphill struggle faced by small filmmakers in the industry. “The market is mostly dominated by multiplexes, and they believe that the cinema business is star driven. Unless you have a star in the film, the film wont get proper showcasing, no matter how good it is,” Mohan asserts.While in conversations with the Ghoomer director R Balki, he mentions the dilemma saying “When to release the film There is no option. I would have had to release it next January, to avoid anything else happening around the same time. It wouldnt have been any different if it was released two weeks later also, because then Jawan release is there, and World Cup after that.” He also mentions how satisfied he is with the current response to what the film is receiving. Facing rough waters, the film has garnered about 3.45 Crores at the box office made on a budget of 20 crores. Only time will tell if Ghoomer gains profit or ends up being another dud in the pile of small fish consumed by sharks and forgotten by the audience in its own debris.
