Inside Jeet Adani's wedding: Where fashion activism takes center stage

Entertainment: Contrary to rumors of a star-studded spectacle, Gautam Adani clarified that his son's wedding would be a simple and traditional family affair . The ceremony, held in Ahmedabad on February 7, 2025, reflects the family's values and upbringing. The pre-wedding festivities took place at Shantivan, the Adani family's residence, with the wedding ceremony at Shantigram, the Adani township in Ahmedabad.

Artisanal Touches and Cultural Heritage

The wedding showcases India's rich artistic traditions, incorporating handmade items from across the country.The wedding celebrates Indian artisans, incorporating elements that add a cultural and personal touch. Guests can expect Paithani sarees from Nashik artisans, mudwork murals by Nitaben from Mundra, and traditional bangles from Bibaji Choori Wala in Jodhpur. Stunning glass art pieces made by Munna and Nazmeen, the father-daughter duo from Firozabad, is one of the beautiful decorations that can be seen in the celebration.

Fashion Meets Social Impact

A collaboration with NGOs brings social responsibility to the forefront of the wedding festivities. Jeet Adani and Diva Shah are intertwining their wedding with causes close to their hearts. Manish Malhotra collaborated with the NGO Family of Disabled (FOD) to create custom shawls for the couple, blending fashion with social impact. The NGO is also crafting hand-painted wedding essentials, including glassware, plates, and accessories. The couple visited Mitti Cafe, an NGO creating employment for people with disabilities, extending their wedding invitation and spending time with them.

A Pledge to Empowerment

The couple's commitment to social causes extends beyond the wedding day, promising ongoing support. Jeet and Diva have pledged to "Mangal Seva," providing financial assistance of ₹10 lakh each to 500 newly married women with disabilities, a gesture that Gautam Adani calls a matter of immense satisfaction and good fortune. This commitment highlights the couple's dedication to making a difference in the lives of others.