Alia Bhatt becomes first Indian global ambassador for Gucci

2023 is shaping up to be an extraordinary year for Alia Bhatt. Along with the release of her much-awaited international project “Heart of Stone” alongside Gal Gadot, she has now secured a remarkable partnership with the renowned Italian luxury fashion brand, Gucci. Alia Bhatt has been chosen as Gucci’s inaugural Indian global brand ambassador. Alia, […]

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Edited By: Himani Faujdar
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2023 is shaping up to be an extraordinary year for Alia Bhatt. Along with the release of her much-awaited international project “Heart of Stone” alongside Gal Gadot, she has now secured a remarkable partnership with the renowned Italian luxury fashion brand, Gucci. Alia Bhatt has been chosen as Gucci’s inaugural Indian global brand ambassador.

Alia, who has established herself as a versatile actress, producer, and entrepreneur, will make her debut as the brand ambassador at Gucci’s upcoming cruise 2023 runway show in Seoul, South Korea. The highly anticipated event, which will take place at the historic Gyeongbokgung Palace, will also commemorate Gucci’s 25th anniversary in the country.

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Alia Bhatt and Gucci announced their exciting partnership through a joint Instagram post on Thursday (May 11). The post featured a captivating photo of Alia, who is now the brand’s newest Global Brand Ambassador, alongside the iconic Gucci Bamboo 1947 bag, symbolising the occasion.

This year, Alia Bhatt made her debut at the prestigious Met Gala. She graced the fashion’s grandest event in a stunning pearl-adorned gown created by Prabal Gurung. Her attire took inspiration from supermodel Claudia Schiffer’s iconic Chanel bridal look from 1992, adding a touch of nostalgia to her red carpet appearance.

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In terms of her work, Alia Bhatt will be starring alongside Gal Gadot and Jamie Dornan in the Netflix spy thriller Heart of Stone, set to premiere on August 11. Joining a roster of international personalities, including Dakota Johnson, Hanni, Lee Jung-jae from Squid Game, and South Korean actress Mina Shin, Alia Bhatt continues to make her mark on the global stage.

Indian actresses have been making significant strides in the international fashion scene as well. In 2021, Priyanka Chopra was appointed as the global ambassador for the jewellery brand Bulgari. In 2022, Deepika Padukone made headlines by becoming the global brand ambassador for Louis Vuitton and Cartier.