Spectre: Rolls-Royce's first fully electric car to debut in late 2023

As the luxury automaker takes this bold step, the Spectre is set to become the first – and finest – super-luxury electric vehicle of its kind.

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Edited By: Mayank Kasyap
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New Delhi: Rolls-Royce, the epitome of luxury under the BMW group, has made a groundbreaking announcement on Wednesday, revealing its inaugural fully electric car, the "Spectre." The esteemed brand declares that by 2030, all its vehicles will embrace electric power.

Spectre's arrival in 2023

CEO Torsten Mueller-Otvoes proudly states, "This is not a prototype. It’s the real thing, it will be tested in plain sight, and our clients will take first deliveries of the car in the fourth quarter of 2023." Rolls-Royce commits to tangible progress, with the Spectre set to redefine automotive luxury.

Honouring Charles Rolls

Mueller-Otvoes pays homage to the visionary co-founder Charles Rolls, who, back in April 1900, foresaw an electrified future for automobiles. Having experienced an early electric motor car named the Columbia, Rolls deemed its electric drive ideal. Now, over a century later, Rolls-Royce is poised to fulfill that prophetic vision.

Luxury with electric propulsion

As the automotive landscape undergoes a significant shift towards electric power, Rolls-Royce seizes the opportunity to redefine the future of luxury. "Now is the time to change the course of the future of luxury," asserts Mueller-Otvoes. The brand envisions electric propulsion as the ideal match for its lofty ambitions.

Unveiled: The Spectre

Rolls-Royce treats enthusiasts to a glimpse of the Spectre coupe in a captivating video, featuring the marque's iconic "Spirit of Ecstasy" bonnet sculpture. Built on the aluminium chassis of the 2017 Phantom limousine, the Spectre seamlessly marries tradition with innovation, promising an unparalleled electric driving experience.

Embarking on the electric journey

Rolls-Royce, having already showcased two electric-powered prototypes, is ready to embark on an electrifying journey. The Spectre stands as a testament to the brand's commitment to embracing the global all-electric car revolution. As the luxury automaker takes this bold step, the Spectre is set to become the first – and finest – super-luxury electric vehicle of its kind. Get ready to witness the fusion of opulence and sustainability as Rolls-Royce leads the charge into the electric future.