Indian electric two-wheeler manufacturer Ola Electric recently announced its sales figures for April 2024. According to data from the Vahan registration portal, the company registered 34,000 new vehicles, marking a substantial 54% increase compared to the previous year. This surge in registrations reaffirms Ola Electrics strong position in the market, outpacing competitors like Ather Energy, TVS, and Bajaj.Dominance in electric two-wheeler segmentWith a 52% market share in the electric two-wheeler segment for April 2024, Ola Electric continues to lead the pack. This achievement comes alongside the companys second-highest-ever registration numbers recorded during the month. The upcoming deliveries of the S1 X model are expected to further bolster these numbers, marking Ola Electrics entry into the mass-market electric two-wheeler segment.Despite a 52% slump in overall EV two-wheeler sales to 64,013 units in April, Ola Electric dominates with over 50% market share, selling 33,934 electric two-wheelers. Industry sources attribute the decline to seasonality and post-festive demand tapering. #OlaElectric pic.twitter.com/wOvna99yf9— Study (@Study__Test) May 1, 2024Anshul Khandelwal, Chief Marketing Officer at Ola Electric, expressed enthusiasm about the companys performance. He highlighted the crossing of the 52% market share milestone and attributed it to their diverse scooter portfolio and efficient manufacturing processes. The imminent launch of the S1 X range is poised to expand Ola Electrics presence in Indias mass-market electric two-wheeler space.Competitive pricing in segmentTo maintain competitiveness, Ola Electric recently revised the prices of its S1 X range. The introductory prices start at ₹69,999 (ex-showroom) for the 2 kWh variant, making it an attractive option in the market. The S1 X 3 kWh variant is priced at ₹84,999, while the 4 kWh variant is priced at ₹99,999 (ex-showroom).Our prices are 3 good to be true! Make the Ola S1 X yours, starting at an introductory price of ₹69,999. pic.twitter.com/9LG5CiTv2X— Ola Electric (@OlaElectric) April 15, 2024Additionally, the S1 X+ is priced at ₹84,999, the S1 Air at ₹1.05 lakh, and the S1 Pro at ₹1.30 lakh (ex-showroom). The company also introduced an 8-year/80,000 km extended battery warranty across its range at no extra cost, with an option to extend it further to 1.25 lakh km for an additional ₹12,999.
